LONDON BERRY

LONDON BERRY | Extrait De Parfum

Playful. Powdery. Ethereal. | The Scent of a Modern Fairytale.

THE STORY BEHIND

Where the English Garden Meets Modern Alchemy. London Berry is an olfactory stroll through a mist-covered botanical estate at the peak of spring. It captures the fleeting, delicate beauty of wild fruit and powdery blooms, perfectly preserved through our family’s meticulous extraction techniques.

While the 1818 legacy was built on deep, resinous woods and heavy attars, London Berry showcases the lighter, more ethereal side of our craft. It is not a heavy, sugary gourmand; it is a sophisticated, "Quiet Luxury" take on a fruity-floral. Wearing London Berry feels like wrapping yourself in a veil of soft, clean elegance—a scent designed for the individual who moves with a bright, effortless, and magnetic charm.

SCENT PROFILE

• Top Notes: The experience opens with a mouth-watering rush of Wild Strawberry. This is not a synthetic syrup; it is the tart, fresh, and deeply authentic scent of wild red berries plucked straight from the vine with the morning dew still on them.
• Heart Notes: As the bright opening settles, a deeply romantic and powdery core of Violet emerges. This classic, elegant floral adds a sophisticated, almost "vintage cosmetic" texture to the scent, elevating the playful berries into pure, high-end luxury.
• Base Notes: The dry-down is anchored by a flawless base of White Musk. This airy, skin-like foundation creates a clean, comforting bubble that ensures the fragrance melts into your skin rather than sitting heavily on top of it.

FEATURES

• Concentration: Extrait de Parfum (35% Oil Concentration) for a radiant, all-day aura.
• Character: Fruity-Floral, Powdery, Ethereal.
• Longevity: 8-10+ Hours (Projects a soft, clean, and highly compliment-pulling trail).
• The Muse: The ultimate, effortless daytime signature. Perfect for spring afternoons, brunch dates, or anytime you want to project a chic, joyful elegance.